Retail organisations often operate in multiple geographic markets and multiple product segments, each with their own idiosyncrasies. To reflect customers’ needs, it’s critical that local teams are able to drive innovation in their local markets.
For developers to leverage the API-led building blocks, it’s critical to remove as much friction as possible.
This should include ensuring that APIs are easy for developers to find and incorporate into their workflow, as well as considering internal evangelism and education efforts to promote awareness.
Therefore, just like the end-to-end customer experience in retail, thinking about the end-to-end developer experience is critical for success.