APIs are the key to creating new digital channels. They facilitate internal and external data sharing, enable mobile applications, and create new monetisation opportunities.
Delivering a successful API program is like building a great home – it requires the right blueprint. And that blueprint must consider all stages of the API development lifecycle from planning through design, implementation, management, and developer engagement.
Your business objectives may change, so you may need to adjust your API slightly. Or you may need to move to a new version. Regularly re-evaluating your objectives, and how your API is serving those objectives, is critical to the effectiveness of your API.