Category: Salesforce

Our takeaways from Salesforce World Tour 2024
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Last month, we attended the Salesforce World Tour in Sydney as a Gold Sponsor. We had a fantastic day
Why Salesforce Makes Sense for your business
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A recent report from KPMG pinpointed the top 5 concerns of Australian business leaders this year. Among them were
Streamlining Salesforce Data Uploads – A Guide to Bulk API V2
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In Salesforce data management, the task of uploading CSV records can pose significant challenges, especially when dealing with large
Personalise customer service with Salesforce Data Cloud
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Customer service has become significantly more digital in recent years. Old-school approaches focused on single-channel methods like phone calls
Salesforce Data Cloud: Transform customer data into targeted marketing campaigns
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Personalisation has become the flavour of marketing campaigns today. BCG reported that 75% of retail customers expect brands to
3 Salesforce implementation challenges reducing your ROI
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The volume of data organisations generate doubled between 2018 and 2021 alone, with BCG estimating this number to increase
salesforce service cloud
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It is no longer enough to simply meet customer expectations; your business must strive to exceed them by delivering
Navigating Salesforce Integration with AI: The power of people and Einstein GPT
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Artificial Intelligence (AI) has quickly reshaped the business landscape for many industries. When it comes to systems integration, this
salesforce sales cloud
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Salesforce continues to push the boundaries of AI in CRM with the introduction of Einstein, the world’s first generative
salesforce data cloud
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With the rise of e-commerce, social media, and other digital channels, your business now has access to a wealth

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